Welcome to the course
Welcome to the Lead With Insights course! This is the third course on the path to becoming a Citizen Analyst.
Are you fluent in thinking and acting with data and want to lead your
cross-functional team with those Insights? Do you want to understand
which projects to prioritize/vs not to drive the largest impact? Are you
ready to leverage Predictive Analytics and Test-and-Learn along with
Business Analytics to make better decisions? If so, 'Lead with Insights' will
provide you with the necessary tools in your toolbox.
In this course you will:
- Learn how to create an analytics plan and prioritize your KPIs.
- Understand when A/B testing and Predictive Analytics are used.
- Drive data-driven decisions within your team and business unit.
- Convert your critical stakeholders into powerful supporters.
This course takes approximately 4 hours. Examples, a case study, activities, and quizzes that will reinforce learning.