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BEDIR: Hands-on A/B Testing
Section 0 - Read-me first
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Read-Me Document
Handout
Monthly mentoring session - Zoom link and calendar invite
Section 1
Section 1 Downloads
Introduction to Testing (25:55)
BEDIR Overview & Step 1: Business Goal (16:55)
Business Goal Excercise
Business Goal Review (10:18)
BEDIR Step 2a: Experimentation Plan -> Scope (56:15)
Solution slide for success criteria of the Gamestar exercise .
Quiz 1
Section 2
Section 2 Downloads
BEDIR Step 2b: Experimentation Plan -> Design 1
BEDIR Step 2b: Experimentation Plan -> Design 2 (29:40)
BEDIR Step 2b: Experimentation Plan -> Design 3
BEDIR Step 2c: Experimentation Plan -> Plan (23:50)
Gamestar Sample Size Exercise Walkthrough (14:28)
Quiz 2
Section 3
Section 3 Downloads
BEDIR Step 3: Data Collection (13:28)
BEDIR Step 4: Derive Insights from the test results (49:43)
Gamestar_Test_Results_Walkthrough (30:01)
BEDIR Step 5: Recommendations (13:32)
Quiz 3
Section 4
Section 4 Downloads
Case: Business Goal
Case: Experiment Plan: Design: Scope
Case: Experiment Plan: Design
Case: Experiment Plan (11:48)
Section 5
Section 5 Downloads
Aryng_Shamzon_Case_Data and Sample_Size_Calc. (19:22)
Aryng_Shamzon_Sampling Plan
Case: Data Collection (9:09)
Case: Test Cells (7:36)
Case: Test of Significance walk through (14:25)
Section 6
Case: Quantifying Impact (6:21)
Case: Recommendations (13:30)
End Survey and Certificate
Test-and-Learn survey
Monthly Mentoring Session
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BEDIR Step 4: Derive Insights from the test results
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